What to consider before expanding the farm
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Farm Management Canada fmc-gac.com
HOW SHOULD FARMERS APPROACH EXPANSION, TO SET UP THEIR BUSINESS FOR LONG-TERM SUCCESS?
At Farm Management Canada, we define farm expansion more broadly than simply getting bigger – it’s any intentional change meant to strengthen the farm’s long-term viability, profitability, and resilience.
A key principle is that better comes before bigger. Before scaling up, farmers should focus on improving how the business runs, including systems, decision-making, people capacity, and financial performance. When growth moves faster than the capacity of the people and resources involved, stress and risk can increase, even if the numbers look good on paper.
Successful expansion happens when business goals are aligned with the farm’s people, finances, resources, and operating systems, and when those resources can sustainably support the change rather than adding pressure.
WHAT DOES EXPANDING A FARM REALLY MEAN?
Farm expansion can take many forms. It might involve adding land, increasing herd size or production units, investing in barns, storage, equipment, technology, or diversifying into new crops, livestock or value-added activities. Expansion can also include vertical integration, such as on-farm processing or direct marketing, as well as improvements to management and systems like labour planning or utilizing data.
It’s important to note that farm expansions aren’t always physical. Improving efficiency, margins or management capability can be just as powerful as growing in size.
WHAT SHOULD FARMERS CONSIDER BEFORE A FARM EXPANSION?
Farmers often think of expansion as simply producing more. But growth tends to amplify both strengths and weaknesses. That’s why it’s important to look beyond production potential and consider the entire business system, including how expansion may increase risk, before moving ahead.
Here are key questions farmers should ask themselves before taking on an expansion:
Why do we want to expand, and how does this support our long-term goals?
If the “why” is unclear, the risk of failure is high.
What are our strengths, weaknesses, opportunities and threats?
Expansion magnifies both strengths and weaknesses. If something is not working well today, expansion will likely make it more challenging. For example, how will you address your weaknesses prior to expanding if you’re feeling stressed or if you’re experiencing interpersonal conflict?
Do we have the human capacity (i.e., skills, time, energy and leadership) to manage a more complex business?
Expansion plans need to consider the readiness, willingness and capacity of the people involved, including yourself.
Who is currently carrying the management load and how will that change with expansion?
Expansion requires a shift from ‘doing’ to ‘managing’, which requires you and your team to have the skills and capacity to make the shift.
Can the business absorb the financial risk if conditions change?
Stress-test your assumptions, including best, worst and most-likely financial scenarios.
Are our current systems strong enough to support growth?
Record-keeping, data management, analysis and reporting, labour management, and decision processes must scale with the business.
How will this expansion support farm succession and transition?
Growth should create clarity and opportunity, not complexity or conflict. Has the next generation been considered and consulted regarding the expansion?
What does success look like beyond size?
Profitability, quality of life, resilience, and satisfaction all matter.
HOW CAN YOU MANAGE RISK AS YOUR BUSINESS EXPANDS?
The most successful farmers combine strategic planning with ongoing learning and reflection and seeking trusted advice. They also have a system in place to strategically assess and manage risk, take calculated risks when opportunities arise, and regularly track performance.
Take advantage of the incredible amount of information and resources from self-paced online learning to workshops and business management and leadership programs and courses that are available. Examples include: Farm Management Canada (www.FMC-GAC.com), farm business management coaching programs from Farmer Coach (www.FarmerCoach.ca), OMAFA, farm and commodity organizations, and peer networks and discussion groups. •